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7 Reasons Why You Should be Publishing an Ezine
Ezines: They're everywhere you look, and for very good reasons. They are an excellent online marketing tool. If you have a website and aren't publishing your own newsletter, I'm going to give you seven very good reasons why you should start. 1)...
Can't Get Right - Maybe It's Just a Word
One of the people I worked with in advertising, had an expression "Can't Get Right". What the heck does it mean? Well, when he could not seem to get ad copy.... right, he would walk in and say, this ad "Can't Get Right". This was his way of telling...
Choose Your Own Economy
I don't know about you, but I for one have no intention of suffering an Economic Downturn! Did you ever ask yourself why, all of a sudden, the airwaves are filled with forecasters cries of pending economic doom? Geesh, everything seemed hunky dory...
Internet Marketing Idea: Publish an Ezine
Chances are if you surf the net much you have noticed that almost every website offers a free newsletter or ezine in some form or other. Wonder why someone would go to so much trouble to publish a newsletter and offer it for free? The answer is...
The Secret Methods of Tracking Your Advertising
When you are placing ads in ezines or posting to newsgroups or leaving your sig file anywhere, you should be tracking the effectiveness of your efforts. People have been tracking their advertising efforts since the beginning of direct marketing. If...
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Heavy Duty Online Sales Grabbers
1. Give your prospects extra incentives so they will order more quickly. It could be free shipping, a faster shipping option, free gift wrapping, etc.
2. Make your small business look big on the world wide web. Design your web site using professional graphics, ordering systems, organized layouts, etc.
3. Attract a lot more customers by giving them clear ordering instructions. Give them all the information they need so they can complete their order easily.
4. Give your customers buying incentives so they'll make repeat purchases. Offer them discounts, free
gifts, bonus points, etc.
5. Tell people about your site whenever you get a chance. Those people will tell other people and so on. It's a cheap way to multiply your advertising.
6. Write and send press releases for your web site. Use a strong headlines, make it newsworthy, and tell the
journalist why their readers would like it.
7. Use a lot of headlines on your web site and ezine. Some types of headlines are free offers, questions, problem solvers, sales, and statistics.
8. Design graphics, templates, buttons and banner ads for other sites. Allow people to use them in exchange for your web link on their home page.
9. Use time saving promotional software. You can automate your search engine submissions, posting to online classified sites, etc.
10. Advertise your online business by dressing in clothes that are imprinted with your ad. It could be a T-shirt, ball cap, coat, etc.
About the Author
Robert Kleine is the owner and webmaster of OpportunityKnoxx
http://www.opportunityknoxx.com
where you will find thousands of free webmaster resources, free ebooks and software.
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